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Grocery loyalty software that turns basket data into repeat revenue.
A card scanned at the checkout captures the transaction and nothing else. TrueLoyal® ties every basket to a household you can reach, then rewards the trips and the products you actually want to grow.
- One household profile across store, ecommerce and app.
- Veggies Made Great grew sales 20% since community launch
- ARM & HAMMER grew product consumption 16% across 41K+ members
- Trusted by Certified Angus Beef, Eggland’s Best and Purina
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Trusted by leading consumer brands
What grocery and food brands see in the numbers.
Food & Beverage
+20%
increase in sales since community launch
“The community has really leant itself to being able to drive offline or in store sales by creating these missions for consumers to engage at a retail level.”
Christine HigleySr. Brand Manager, Veggies Made Great
Household
+16%
increase in product consumption, 41K+ members
“The Simple Solutions community has become a resource across our entire marketing department, as it helps us solve a variety of our business challenges.”
Brand ManagerARM & HAMMER™ Baking Soda
Food & Nutrition
21%
higher average order value
“TrueLoyal’s suggestion to target customers to increase their AOV worked very well.”
Chris BairFounder, Keto Chow
Pet Supplies
100K+
community members, 5,300+ reviews created
“We have these loyalists that we want to get the message out, to speak on our behalf, and in a more organic way than a brand trying to be the voice.”
Shonda BrownSr. Associate Brand Manager, ARM & HAMMER™ Cat Litter
Health & Wellness
2.32×
increase in repeat-purchase revenue
“We intuitively know that loyalty reward programs help increase repeat sales. The A/B testing helped quantify the impact.”
Fabricio Sant’AnnaMarketing Manager, Nature’s Fusions
Beauty & Skincare
48%
increase in revenue, year over year
“Directly attributable to the TrueLoyal reward program. This is phenomenal!”
Raphael FaccarelloE-Commerce Manager, Yonka Paris
Beauty & Skincare
+21%
increase in purchase conversions, first 100 days
“We are incredibly excited to see the immediate impact our community is having on our brand.”
Amy Calhoun RobbVP of Marketing, Hero Cosmetics
Automotive
26%
increase in customer retention, in 3 months
“TrueLoyal’s structured approach to create engagement with our customers was fantastic. The results we have witnessed in just 3 months is astounding.”
Bill LindsayPresident, Stage 3 Motorsports
Beauty & Skincare
65%
increase in consumer retention
“We love the strategic consultation offered by TrueLoyal.”
Annette BergDirector of Customer Experience, DefenAge
Home & Gifts
31%
more repeat-purchase revenue, in 3 months
“We witnessed an impressive increase in retention. We are incredibly happy with the results!”
Diane MisselOwner, Blue Rose Pottery
Media & Publishing
6×
more articles per member vs. non-members
“Flexibility is key, the implementation was very fast. The team helped us in a lot of things.”
Juan Manuel Nava MadrazoChief Reader Revenue, Milenio
Education
216%
greater engagement than last year’s Homecoming
“Everyone loves their 15 minutes of fame. We had hundreds of people tweeting us. It was wildly successful.”
Terry ConiglioDirector of Content Strategy, Georgia State University
Food & Beverage
See how Veggies Made Great increased sales 20%
Missions that sent members into the aisle, turning community activity into measurable movement at the shelf.
Read the case study →
Household
See how ARM & HAMMER increased product consumption 16%
Simple Solutions reached 41,000+ members and became a standing research resource for the brand team.
Read the case study →
The basket tells you what. It does not tell you who.
Grocery runs on thin margins and high frequency, which makes the wrong discount expensive and the right nudge valuable. TrueLoyal connects the household to the trip so you can reward what changes behavior. Start with Rewards, grow into Fan Club™.
Watch: why most grocery loyalty programs plateau
Why a card that only prints discounts stops moving basket size, and what changes that.
Category data is rented. Household data is yours.
Syndicated reports tell you what the aisle did. TrueLoyal tells you which households came back, how often, and what else went in the cart alongside you.
Households you can name and reach
Trip frequency, not just spend
Basket affinities by SKU
Reviews on retailer product pages
Connects to the POS and the ecommerce stack.
Store systems, online ordering and your marketing tools all write to the same household record. No rip-and-replace.
See it on your baskets.
Bring your trip frequency and category mix to the call and we will show you where a program would move it. Book your demo today.
Book a Demo