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Ecommerce loyalty software that turns second orders into revenue growth.
Discounts buy a sale you were already going to get. TrueLoyal® pays out for what customers do after the first purchase, from the second order to the referral that brings the next one.
- Yonka Paris grew revenue 48% year over year
- Keto Chow lifted average order value 21%
- Hero Cosmetics increased purchase conversions 21% in 100 days
- Native Shopify, BigCommerce, Magento and VTEX integrations
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Trusted by leading consumer brands
What DTC brands see in the numbers.
Beauty & Skincare
48%
increase in revenue, year over year
“Directly attributable to the TrueLoyal reward program. This is phenomenal!”
Raphael FaccarelloE-Commerce Manager, Yonka Paris
Food & Nutrition
21%
higher average order value
“TrueLoyal’s suggestion to target customers to increase their AOV worked very well.”
Chris BairFounder, Keto Chow
Beauty & Skincare
+21%
increase in purchase conversions, first 100 days
“We are incredibly excited to see the immediate impact our community is having on our brand.”
Amy Calhoun RobbVP of Marketing, Hero Cosmetics
Health & Wellness
2.32×
increase in repeat-purchase revenue
“We intuitively know that loyalty reward programs help increase repeat sales. The A/B testing helped quantify the impact.”
Fabricio Sant’AnnaMarketing Manager, Nature’s Fusions
Beauty & Skincare
65%
increase in consumer retention
“We love the strategic consultation offered by TrueLoyal.”
Annette BergDirector of Customer Experience, DefenAge
Home & Gifts
31%
more repeat-purchase revenue, in 3 months
“We witnessed an impressive increase in retention. We are incredibly happy with the results!”
Diane MisselOwner, Blue Rose Pottery
Pet Supplies
100K+
community members, 5,300+ reviews created
“We have these loyalists that we want to get the message out, to speak on our behalf, and in a more organic way than a brand trying to be the voice.”
Shonda BrownSr. Associate Brand Manager, ARM & HAMMER™ Cat Litter
Food & Beverage
+20%
increase in sales since community launch
“The community has really leant itself to being able to drive offline or in store sales by creating these missions for consumers to engage at a retail level.”
Christine HigleySr. Brand Manager, Veggies Made Great
Household
+16%
increase in product consumption, 41K+ members
“The Simple Solutions community has become a resource across our entire marketing department, as it helps us solve a variety of our business challenges.”
Brand ManagerARM & HAMMER™ Baking Soda
Automotive
26%
increase in customer retention, in 3 months
“TrueLoyal’s structured approach to create engagement with our customers was fantastic. The results we have witnessed in just 3 months is astounding.”
Bill LindsayPresident, Stage 3 Motorsports
Media & Publishing
6×
more articles per member vs. non-members
“Flexibility is key, the implementation was very fast. The team helped us in a lot of things.”
Juan Manuel Nava MadrazoChief Reader Revenue, Milenio
Education
216%
greater engagement than last year’s Homecoming
“Everyone loves their 15 minutes of fame. We had hundreds of people tweeting us. It was wildly successful.”
Terry ConiglioDirector of Content Strategy, Georgia State University
Beauty & Skincare
See how Hero Cosmetics increased purchase conversions 21%
The Hero Skin Squad community delivered measurable conversion lift inside the first 100 days.
Read the case study →
Skincare
See how DefenAge increased consumer retention 65%
A premium skincare brand that moved spend off discounting and onto the customers it had already acquired.
Read the case study →
The second order is where the margin lives.
Acquisition gets more expensive every quarter. TrueLoyal moves spend onto the customers you already paid for, and turns the best of them into the channel that brings the next one.
Watch: why most ecommerce loyalty programs fail
The difference between a points program people come back for and one that just discounts your best customers.
Stop renting your customer data from the ad platforms.
Every member is a first-party record you own: email, purchase history, preferences and consent. Feed it back into your targeting instead of paying to rediscover the same people.
Reviews on your product pages
Referrals that bring the next buyer
Content cleared to run in ads
Seed lists for lookalikes
Live on your store in days, not quarters.
Native ecommerce, email and reviews connections. No replatforming and no dev sprint to get started.
See it on your storefront.
We will map rewards, tiers and Fan Club™ to your catalog, your margin and your repeat rate. Book your demo today.
Book a Demo