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CPG loyalty software that turns retail shoppers into first-party revenue.
You sell through retail, so you never see the buyer. Receipt scanning turns every purchase into a known consumer you can reward, remarket to and grow.
- Receipt scanning captures purchases from any retailer, online or in store.
- ARM & HAMMER built a 100,000+ member community and 5,300+ reviews
- Veggies Made Great grew sales 20% since community launch
- Trusted by Purina, Certified Angus Beef and Church & Dwight
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Trusted by leading consumer brands
What CPG brands see in the numbers.
Pet Supplies
100K+
community members, 5,300+ reviews created
“We have these loyalists that we want to get the message out, to speak on our behalf, and in a more organic way than a brand trying to be the voice.”
Shonda BrownSr. Associate Brand Manager, ARM & HAMMER™ Cat Litter
Food & Beverage
+20%
increase in sales since community launch
“The community has really leant itself to being able to drive offline or in store sales by creating these missions for consumers to engage at a retail level.”
Christine HigleySr. Brand Manager, Veggies Made Great
Household
+16%
increase in product consumption, 41K+ members
“The Simple Solutions community has become a resource across our entire marketing department, as it helps us solve a variety of our business challenges.”
Brand ManagerARM & HAMMER™ Baking Soda
Health & Wellness
2.32×
increase in repeat-purchase revenue
“We intuitively know that loyalty reward programs help increase repeat sales. The A/B testing helped quantify the impact.”
Fabricio Sant’AnnaMarketing Manager, Nature’s Fusions
Beauty & Skincare
48%
increase in revenue, year over year
“Directly attributable to the TrueLoyal® reward program. This is phenomenal!”
Raphael FaccarelloE-Commerce Manager, Yonka Paris
Food & Nutrition
21%
higher average order value
“TrueLoyal’s suggestion to target customers to increase their AOV worked very well.”
Chris BairFounder, Keto Chow
Beauty & Skincare
+21%
increase in purchase conversions, first 100 days
“We are incredibly excited to see the immediate impact our community is having on our brand.”
Amy Calhoun RobbVP of Marketing, Hero Cosmetics
Automotive
26%
increase in customer retention, in 3 months
“TrueLoyal’s structured approach to create engagement with our customers was fantastic. The results we have witnessed in just 3 months is astounding.”
Bill LindsayPresident, Stage 3 Motorsports
Media & Publishing
6×
more articles per member vs. non-members
“Flexibility is key, the implementation was very fast. The team helped us in a lot of things.”
Juan Manuel Nava MadrazoChief Reader Revenue, Milenio
Beauty & Skincare
65%
increase in consumer retention
“We love the strategic consultation offered by TrueLoyal.”
Annette BergDirector of Customer Experience, DefenAge
Home & Gifts
31%
more repeat-purchase revenue, in 3 months
“We witnessed an impressive increase in retention. We are incredibly happy with the results!”
Diane MisselOwner, Blue Rose Pottery
Education
216%
greater engagement than last year’s Homecoming
“Everyone loves their 15 minutes of fame. We had hundreds of people tweeting us. It was wildly successful.”
Terry ConiglioDirector of Content Strategy, Georgia State University
Food & Beverage
See how Veggies Made Great increased sales 20%
A branded community that pushed consumers into the aisle, with missions built around retail engagement.
Read the case study →
Household
See how ARM & HAMMER increased product consumption 16%
41,000+ members in the Simple Solutions community, now a research and content resource across the whole marketing department.
Read the case study →
Retail owns the shelf. You can still own the consumer.
A scanned receipt turns an anonymous shopper into a named household with a purchase history. From there you can reward the repeat, prompt the review and recruit the advocate. Start with Rewards, grow into Fan Club™.
Reward the purchase you cannot see
Receipt scanning, earn and burn, tiered loyalty, member benefits, promotions, milestones and rewards catalogs. Reward a purchase made at any grocer, mass retailer or club, not just your own store.
See Rewards →
Turn shelf buyers into your ratings engine
Run missions that get your best consumers writing reviews, filming content and sampling new SKUs, and capture the rights to use it everywhere. Reviews land on the retailer pages where the category gets won.
See Fan Club™ →
One consumer record. Not a pile of panel data.
Syndicated data tells you what the category did last quarter. TrueLoyal tells you which households bought yours, what else they put in the basket and who they bring with them.
Reviews on retailer product pages
Households you can actually name
Content cleared to run anywhere
Repeat rate by SKU and retailer
Fits the stack your brand team already runs.
Ecommerce, retail media, reviews syndication and your CDP. Loyalty data flows both ways, with no rip-and-replace.
See it on your category.
We will map receipt scanning, rewards and Fan Club™ to your brand and the retailers you sell through. Book your demo today.
Book a Demo