
Brand loyalty programs that show up in revenue, not sentiment.
Brand love is hard to put in a budget. TrueLoyal® turns it into things you can count: repeat purchases, reviews on your product pages, referrals and content you own the rights to.
- Rewards, community and advocacy on one platform.
- ARM & HAMMER built a 100,000+ member community
- Yonka Paris grew revenue 48% year over year
- Trusted by Hyatt, Purina, Simon and Sherwin-Williams
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Trusted by leading consumer brands
What brand loyalty looks like in the numbers.
Pet Supplies
100K+
community members, 5,300+ reviews created
“We have these loyalists that we want to get the message out, to speak on our behalf, and in a more organic way than a brand trying to be the voice.”
Shonda BrownSr. Associate Brand Manager, ARM & HAMMER™ Cat Litter
Beauty & Skincare
48%
increase in revenue, year over year
“Directly attributable to the TrueLoyal reward program. This is phenomenal!”
Raphael FaccarelloE-Commerce Manager, Yonka Paris
Food & Beverage
+20%
increase in sales since community launch
“The community has really leant itself to being able to drive offline or in store sales by creating these missions for consumers to engage at a retail level.”
Christine HigleySr. Brand Manager, Veggies Made Great
Household
+16%
increase in product consumption, 41K+ members
“The Simple Solutions community has become a resource across our entire marketing department, as it helps us solve a variety of our business challenges.”
Brand ManagerARM & HAMMER™ Baking Soda
Beauty & Skincare
+21%
increase in purchase conversions, first 100 days
“We are incredibly excited to see the immediate impact our community is having on our brand.”
Amy Calhoun RobbVP of Marketing, Hero Cosmetics
Education
216%
greater engagement than last year’s Homecoming
“Everyone loves their 15 minutes of fame. We had hundreds of people tweeting us. It was wildly successful.”
Terry ConiglioDirector of Content Strategy, Georgia State University
Health & Wellness
2.32×
increase in repeat-purchase revenue
“We intuitively know that loyalty reward programs help increase repeat sales. The A/B testing helped quantify the impact.”
Fabricio Sant’AnnaMarketing Manager, Nature’s Fusions
Beauty & Skincare
65%
increase in consumer retention
“We love the strategic consultation offered by TrueLoyal.”
Annette BergDirector of Customer Experience, DefenAge
Automotive
26%
increase in customer retention, in 3 months
“TrueLoyal’s structured approach to create engagement with our customers was fantastic. The results we have witnessed in just 3 months is astounding.”
Bill LindsayPresident, Stage 3 Motorsports
Home & Gifts
31%
more repeat-purchase revenue, in 3 months
“We witnessed an impressive increase in retention. We are incredibly happy with the results!”
Diane MisselOwner, Blue Rose Pottery
Food & Nutrition
21%
higher average order value
“TrueLoyal’s suggestion to target customers to increase their AOV worked very well.”
Chris BairFounder, Keto Chow
Media & Publishing
6×
more articles per member vs. non-members
“Flexibility is key, the implementation was very fast. The team helped us in a lot of things.”
Juan Manuel Nava MadrazoChief Reader Revenue, Milenio
Pet Supplies
See how ARM & HAMMER built a 100,000+ member community
Kitty Krew turned brand affinity into 5,300+ reviews the brand can use wherever it sells.
Read the case study →
Food & Beverage
See how Veggies Made Great increased sales 20%
Brand community activity that translated into measurable movement at the shelf, not just sentiment.
Read the case study →
Awareness gets you the first purchase. Loyalty gets the rest.
Every brand team is measured on things that take a year to prove. A loyalty program gives you the same relationship with a monthly number attached to it. Start with Rewards, grow into Fan Club™.
Watch: why most brand loyalty programs fail
The difference between a program that builds real brand loyalty and one that rents repeat purchases.
Brand equity you can actually put a number on.
Tracking studies tell you how people feel twice a year. TrueLoyal tells you which of them bought again this month, what they said and who they brought.
Repeat rate by member cohort
Reviews on your product pages
Referrals tied to real orders
Content cleared to run anywhere
Runs on the stack your brand already owns.
Ecommerce, retail systems, reviews and your marketing tools. Member data flows both ways, with no rip-and-replace.











See it on your brand.
We will map rewards, missions and rights capture to the consumers who already choose you. Book your demo today.
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