
The Annex Cloud alternative built around program design and a community you own.
Annex Cloud gives you a broad enterprise platform to configure. TrueLoyal® brings that same integrated surface, plus a team that designs your program from your own data and a brand-owned community, all on one member record.
- Program design as a named service, from the audit through the earning mechanics, not advice bundled into onboarding
- Fan Club™, a brand-owned community where members respond and get sampled, not social posts on platforms you do not own
- Yonka Paris grew revenue 48% year over year
- Jelly Belly increased customer retention 77%
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Trusted by leading consumer brands
Loyalty that shows up in the numbers.
Beauty & Skincare
48%
increase in revenue, year over year
“Directly attributable to the TrueLoyal reward program. This is phenomenal!”
Raphael FaccarelloE-Commerce Manager, Yonka Paris
Health & Wellness
2.32×
increase in repeat-purchase revenue
“We intuitively know that loyalty reward programs help increase repeat sales. The A/B testing helped quantify the impact.”
Fabricio Sant’AnnaMarketing Manager, Nature’s Fusions
Beauty & Skincare
+21%
increase in purchase conversions, first 100 days
“We are incredibly excited to see the immediate impact our community is having on our brand.”
Amy Calhoun RobbVP of Marketing, Hero Cosmetics
Pet Supplies
100K+
community members, 5,300+ reviews created
“We have these loyalists that we want to get the message out, to speak on our behalf, and in a more organic way than a brand trying to be the voice.”
Shonda BrownSr. Associate Brand Manager, ARM & HAMMER™ Cat Litter
Media & Publishing
6×
more articles per member vs. non-members
“Flexibility is key, the implementation was very fast. The team helped us in a lot of things.”
Juan Manuel Nava MadrazoChief Reader Revenue, Milenio
Automotive
26%
increase in customer retention, in 3 months
“TrueLoyal’s structured approach to create engagement with our customers was fantastic. The results we have witnessed in just 3 months is astounding.”
Bill LindsayPresident, Stage 3 Motorsports
Household
+16%
increase in product consumption, 41K+ members
“The Simple Solutions community has become a resource across our entire marketing department, as it helps us solve a variety of our business challenges.”
Brand ManagerARM & HAMMER™ Baking Soda
Food & Beverage
+20%
increase in sales since community launch
“The community has really leant itself to being able to drive offline or in store sales by creating these missions for consumers to engage at a retail level.”
Christine HigleySr. Brand Manager, Veggies Made Great
Beauty & Skincare
65%
increase in consumer retention
“We love the strategic consultation offered by TrueLoyal.”
Annette BergDirector of Customer Experience, DefenAge
Home & Gifts
31%
more repeat-purchase revenue, in 3 months
“We witnessed an impressive increase in retention. We are incredibly happy with the results!”
Diane MisselOwner, Blue Rose Pottery
Food & Nutrition
21%
higher average order value
“TrueLoyal’s suggestion to target customers to increase their AOV worked very well.”
Chris BairFounder, Keto Chow
Education
216%
greater engagement than last year’s Homecoming
“Everyone loves their 15 minutes of fame. We had hundreds of people tweeting us. It was wildly successful.”
Terry ConiglioDirector of Content Strategy, Georgia State University
Your best consumers don’t just buy. They make your marketing.
One-time buyers become repeat consumers, then advocates who influence others. One platform, one consumer profile, across ecommerce and retail. Start with Rewards, grow into Fan Club™.
Get them coming back
Earn and burn, tiered loyalty, member benefits, receipt scanning, promotions, milestones and recognition, rewards catalogs. The full loyalty program, set up around your strategy.
See Rewards →
Treat your best consumers like insiders
Run missions that get your best consumers creating content, and capture the rights to use it everywhere. UGC, ratings and reviews, sampling, recognition, member updates, members or not.
See Fan Club™ →
Everything on one platform. Not three platforms stitched together.
The data platform behind your loyalty marketing, so your team can find the next ones.
Reviews on your retail pages
Referrals that bring the next buyer
Content cleared to run anywhere
Data to find lookalikes
Connects to the tools you already use.
Sync loyalty data across every touchpoint, no rip-and-replace.











Ready when you are.
See what TrueLoyal could look like running on your brand. Book your demo today.
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